I have had many conversations with companies and sales people about getting into the Cloud, specifically a Hosted VoIP Offer. The conversation/meeting always begins well, they are in awe of the flexibility, the ease of administration, the mobility, the feature set, the redundancy, the TCO and the principle that hardware needs to be the catalyst for the service, not the defining factor of the experience. Often times that energy and excitment fades when it comes time to pitch it due to the fear of losing a traditional sale. Hosted VoIP is a solution, Hosted VoIP is THE solution and it must be treated, pitched and sold that way. It can never be, well if you dont like option A, well how about option B? If you are not bought in, your customer will buy in somewhere else because in todays world, customers dont want to be sold Option B and they dont want a jack of all trades selling it and definitely implementing it. Todays customers want expertise, they want to be "next-generation", they want to call themselves early adopters, they want access to the latest and greatest productivity tools and all of it must come without handcuffs because there are no handcuffs with the technology in the personal lives. So with that being said, why would the 2012 customer ever purchase option B?
Think Big, Go Votacall
