Votacall believes that the Cloud will change how organizations conduct business daily, hourly and even minute to minute. The question is, what will the Cloud do to or rather FOR the VAR/Channel? This is a great post from TMCnet that discusses this very issue which many VAR's are concerned about and some pretend is not inevitable. Votacall has layered the Votacall Hosted VoIP platform & Cloud Communications Services and has committed to continuing on the path of innovation. In order to survive you must grow, change and adapt, otherwise your Channel and customers will lose confidence and jump ship. Our theory is be proactive not reactive. We will never be a vanilla VoIP Provider, we are a Cloud Communications provider. Think Big, Go Votacall!
http://cloud-business.tmcnet.com/articles/273500-how-will-cloud-change-channel-business.htm